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So you’re looking for some new home gym equipment for the house, but when is the best time to buy exercise equipment for home use? In this article, we’ll cover when gym equipment goes on sale for the whole year.

From New Year sales, through to Christmas, whether you want to purchase a high-end machine like a treadmill or elliptical, or something cheap and cheerful, we got you covered! 

When is the best time to buy exercise equipment?

The best time to buy exercise equipment is always around the holidays or the new year. Outlets know that people have more time on their hands, and will be looking for something to do with it, and many people will be looking to get fitness equipment.

Below we will dig into this a little bit deeper and uncover when the best time to buy gym equipment is exactly, as well as a great suggestion on what to do when there are no official exercise equipment sales going on.

When is the best time to buy exercise equipment?

When does exercise equipment go on sale?

Exercise equipment goes on sale all the time and although there are a few times per year when you’ll get exceptionally good deals, whatever time of year it is, there’s likely either a sale going on right now or just around the corner.

That said, you can pick up some really great deals year round if you keep your eyes peeled on Amazon Warehouse Deals so there’s no better time than now if they have what you need. Be quick if you find a good price though, these are usually snapped up.

Usually, Warehouse deals are labeled as though you are buying used gym equipment, but in my experience, often it’s either just been opened by somebody and sent back because they didn’t want it, or it has minor scratching.

I’ve picked up a ton of bargains on brand-name equipment this way, so I can honestly say it’s worth it to keep an eye on this section of the site for savings on what you need even outside of fitness equipment.

January sales

January is usually an especially good time to buy cheap exercise equipment for a few reasons.

First, many people make New Year’s resolutions to get in shape at the beginning of the year, so there is increased demand for such products.

Secondly, retailers know that demand for new years fitness deals will be high and often offer discounts to attract customers.

Finally, some manufacturers release new models of exercise equipment in the spring, so older models may be discounted in January to make way for new inventory.

Prime Day (best exercise equipment sales on Amazon)

If you’re signed up for Amazon Prime then this is really the best time to buy workout equipment on the Amazon platform.

If you aren’t signed up and it’s that time of year then take a look around the exercise and fitness part of the store to see if they have what you want, then sign up so you can get the discounted price.

There are a ton of other benefits to Amazon Prime of course, such as free shipping on most items and other exclusive deals. you can see the full list here.

National holidays

National holidays are a good time for cheap exercise equipment because people are generally freer to buy and use it.

Also, on holidays people are often looking for ways to stay active, and fitness equipment outlets know this so they are more likely to offer deals around these times.

Additionally, many people travel during holidays and may not have access to their usual workout routine, making cheap exercise equipment a convenient option so be on the lookout for deals on travel workout equipment if this is you.

Some of the holidays when you will likely find good deals:

  • 4th of July (USA)
  • Easter
  • Memorial Day
  • Labor Day (USA)
  • Christmas
  • Republic Day (India)
  • Super Bowl

You might even get good deals on Mother’s and Father’s day! Just don’t tell them it’s for you, not your parent if they ask. 🙂

Black Friday (best time to buy fitness equipment overall)

Nobody needs to be filled in on what Black Friday means when it comes to getting top discounts. Fitness equipment sales are no exception! This is likely the time of year when prices are so unbelievably low that people are lining up to get into stores first, and then clambering over each other once the doors open.

We should mention that this might not be the best time to buy workout equipment at actual stores due to all of the mayhem, but if you don’t mind, off you go! If you hate all the hassle, however, this is also a good time to shop online.

Black Friday usually falls on the Friday after Thanksgiving in the month of November if you are unsure of when this shopping opportunity will pop up next.

Cyber Monday

It happens, we find out about a great price on something for Black Friday, but unfortunately, we get to the party a little late and the opportunity is missed.

Cyber Monday (which is the following Monday after Black Friday) isn’t the best time to buy exercise equipment if you can get in for the Black Friday deals instead, but can make up for missing it a little. The bargains are not usually as good, but not far off it, so don’t write off Cyber Monday completely.

Key takeaways on the best time of year to buy exercise equipment

As you can see, the best time to buy exercise equipment really relies on what time of year it is when you read this. I’m guessing if it’s February you don’t want to wait around for Black Friday or next year’s New year sales.

If there is nothing else from the list above immediately around the corner and you want to get hold of some fitness equipment, give Amazon Warehouse Deals a shot, with a bit of luck you’ll snap up a great bargain at any time of the year.

Not sure what you even need yet? Take a look at our list of the best home exercise equipment which may give you some great ideas.

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